Apple Reportedly Expects ‘Major Rush’ of Customers This Week:
The new product likely to receive the most interest is the rumored lower-cost MacBook, which is described as an “incredible value” within Apple, according to the newsletter. Apple believes that a more affordable MacBook will help to “drive a serious number of switchers from Windows machines and Chromebooks,” wrote Gurman.
Somehow, I think that if the price is really competitive, Apple’s bet is that services will subsidize this entry-level MacBook price.