Universal Control — Finally!

I’m a big fan of Apple’s Sidecar. I frequently use it for work. When Apple announced Universal Control at the 2021 WWDC keynote, I was blown away by the technical challenge it might have represented for Apple’s engineers. It really makes for great demos. Then, I started to wonder if this feature would enable new workflows, and I failed to find meaningful ones. With Sidecar, the iPad acts like a passive device most of the time, and I’m happy with this configuration. Then, following the release of iOS 15.4b1, videos (like this one from MacRumors) demonstrating Universal Control in action started to pop up. I changed my mind.

Under a Universal Control configuration, the iPad acts like an intelligent extension of the Mac desktop. It’s like Sidecar Pro Max (just kidding here). The iPad becomes a second computing device readily available to the Mac. The user simply and seamlessly can take advantage of this second screen in a matter where the computing power of the device adds up to the Mac, the screen, the system memory. It’s absolutely clever.

I can see myself using Craft on the MacBook Air and Ulysses on the iPad Pro, all using the MacBook’s keyboard and trackpad. Or vice versa. Clever. Really.

I’m considering updating my M1 MacBook Air and my iPad Pro to this beta.

On HomePod mini with a screen - STOP!

Consider this recent article from 9to5Mac: Concept: How Apple could turn HomePod mini into a delightful and adorable smart display - 9to5Mac.

Please, stop thinking that a screen on the HomePod mini makes sense because it just doesn’t. Why? Well, by looking at where we put these devices in our house, most of the time, you wouldn’t be able to see the screen from a distance. What Apple really wishes is that you buy an iPad mini with a Smart Folio cover for that purpose.

Dear Apple: Bring Back the Dashboard

I want this so much. We have to voice our desire to get back the Dashboard on macOS. As explained by 512px a long time ago:

Jobs pitched widgets as mini-apps that let you look up a quick bit of information without ruining your workflow or train of thought. They allowed for quick interactions. They were present when you needed them, and disappeared when you didn’t.

Why try to imagine new solutions to fix the widgets conundrum on macOS? The Dashboard was the only good solution where you could put widgets anywhere on the screen, then invoke them as needed. Dear Apple, are you reading this? 🥺🙏🏻

Let’s enjoy one more time the Dashboard in its full glory.

On iOS 15 Update Conundrum — Why Apple Is Changing is Mind

Apple finally published the numbers of people who upgraded to iOS 15 and iPadOS 15. While the percentages show the vast majority of users upgraded their devices, there are more people than with previous years who didn’t. It’s probably Apple’s fault.

With iOS 15, Apple is no longer forcing users to adopt the latest release to get the latest security updates. A user running iOS 14.7 can stay there as long as he can apply the security patches made available for that version. It’s an entirely new approach for Apple. I wonder why Apple made that change. I think I found one big reason.

If you compare Apple’s ecosystem to Android, Apple has a clear advantage here by being able to move the needle much faster for releases adoption, until now. In a single year, Apple can transform its ecosystem of users by adding features that are quickly making their way into people’s devices. By allowing users to stay on previous releases, Apple is shooting itself in the foot. Now they seem to change their mind, though. Apple could be changing his mind. As reported by MacRumors:

iOS 15‌ used to be listed as an optional update on devices running iOS 14, but now it is front and center on devices that still have iOS 14, and it is the only available update option as Apple has now stopped making security updates available for devices running iOS 14. Those who want the latest security fixes need to upgrade to ‌iOS 15‌, as all devices capable of running iOS 14 also support ‌iOS 15‌.

I think it’s the right move for Apple, since they tend to support old devices longer than other manufacturers. Apple could tweak iOS to be less aggressive is upgrading to the latest release by introducing delays in a random manner. Users eager to upgrade can do so manually, others would randomly get a notification suggesting the availability of the newer release. As time passes, those notifications would increase in frequency. This new behaviour will probably never come to like and not be enough. Here is why.

There might be another reason behind this change of mind on Apple’s part. Look at antitrust regulations looming on the horizon all around the world. Apple is probably making sure that all users adopt the latest release faster to comply with possible new regulations imposed by lawmakers, which would need to trigger changes to the operating system.

Carriers vs Apple

Om Malik writing on the iPhone fifteen anniversary and the carrier companies at the time (emphasis is mine):

These were wireless walled gardens crammed with absolutely rotten apps, games, and everything from mobile backgrounds to ringtones. They were an opportunity for carriers to nickel-and-dime their customers and extracted mafia-like fees from startups. Source: Looking back: iPhone & its impact on mobile industry & us. – On my Om

I have great admiration for Mr. Malik, but a lot of people, especially developers, would jump in right here and use the same paragraph to describe Apple and its App Store today. You may agree or not with them. I mostly don’t.

"It’s not just how things look, it’s about how things work."

Somehow, I missed David Sparks’ observations regarding the Wallpaper feature of Apple’s Design Team (emphasis is mine):

Instead of quoting Steve Jobs, I would have preferred an explanation from Alan Dye about his philosophy of user interface design and what his north star is when he does his work. I’d like him to make his case. If he explained the thinking behind this minimal approach, it might make more sense. Maybe this article was never meant to be that kind of deep dive on design philosophy, but it feels like a missed opportunity.

Indeed. I’m not fond of Alan Dye’s work.

Source: The Wallpaper* Feature on the Apple Design Team and a Missed Opportunity - MacSparky

Blue vs Green Bubbles — Blue is In, Green is Out?

A recent article in the Wall Street Journal created a concerted reactions chain from news sites and people on Twitter. In “Why Apple’s iMessage Is Winning: Teens Dread the Green Text Bubble”, the WSJ article paints Apple as using highly questionable tactics to keep its users locked in iMessage messaging service. I want to share my thoughts on this.

Peer pressure among teens isn’t a new phenomenon, far from it. Way before the Internet became accessible, when I was a teen myself, I vividly remember the feeling of not wearing the same brand of clothes as my friends. The problem here is teen’s social behaviour, not the technology. They are the one to blame if they reject people using non iMessage messaging service. I would argue that Apple as nothing to do with this. Sure, they like the stickiness of their platform, but I wouldn’t say it’s the defining goal when they add features to it.

Of course, Apple can’t provide the dot-dot-dot feedback showing people who are actually writing a response to a text message because the SMS standard doesn’t provide that. Duh.

When Mr. Hiroshi Lockheimer from Google refers to “standards” in one of his tweets to fix the interoperability issues of messaging platforms like iMessage, I wonder what standards he is referring to, Google’s RCS. And if this standard is actually a standard, why is it so hard to take off? Why are messaging services like Discord, Telegram, WhatsApp, WeChat, Facebook Messenger, etc.?

I would also argue that, for a company like Apple, the ecosystem stickiness is part of their differentiating factor. Of course, iMessage plays a major role here. For a company like Google, where massively providing free services with ads, the more people who get to use your services, the more revenues you get. It’s their differentiating factor. It’s easy to say: Apple should open up their messaging service.

My anecdotal experience is to the effect that when something breaks in the conversation between an iPhone user and an Android users, they usually go with Messenger or WhatsApp. People still have access to many alternatives.

WSJ’s article is a prime example that finding the right angle to portray Apple as the devil in the room attracts numerous clicks.

On Talent Retention Challenges

I’ve been working in information technologies for nearly three decades. Finding competent people has always been a challenge. Keeping them too. But, in recent years, the situation has become simply critical, to the point where businesses are deeply impacted: delayed projects, abandoned initiatives, high pressures on other people, stress, etc. Businesses’ bottom line if at stake here.

The news of the departure of one of the directors behind Apple’s transition from Intel to Apple’s own silicon, Mr. Jeff Wilcox, for its Mac product line is sad but probably just the tip of the iceberg. I wouldn’t read too much into this. I can imagine a team of many hundred engineers working on this program. People come, people go. Apple must cope with this. One could argue that when there are empty seats to fill, it becomes an opportunity for others to move in and try to be their best.

There are an infinite number of reasons why people leave a company. For Apple, the challenge is probably to stay attractive in a sea of opportunities for engineers. Apple cannot please everyone, all the time. I guess salaries is one of many other factors that come into play here. Apple is a legendary company where countless people would like to work there, me included. Pressure most be high in many key positions. Yet, the reward must be satisfying. I guess Mr. Wilcox has done what he thought could be done and succeeded. It’s often the good time to move on, and try something else while being at the top of their game.