How Apple Is Encouraging Developers to Have Their Own Identity

Telegram’s CEO, M. Pavel Durov, complains that Apple is making his life harder than necessary by having to wait for the review process to complete its job. When Apple finally accepts the update but requires him to remove the Telemoji package, he goes on to say:

… this will motivate Telegram to make Telemoji even more “unique and recognizable.”

He sounds like a whining baby. Thanks to Apple, Mr. Durov now gets the idea and his team will have to return to their drawing board and be more creative.

On Apple Silicon Macs and lack of Windows Support

Regarding the lack of Boot Camp on Apple Silicon Macs: I think that the lack of Windows support on Apple Silicon machines is hurting some buyers, me included. I’d like to be able to run Windows on a Mac, because of my job in IT. I came close to buying a Mac Pro to run VMware stuff. But who’s really at fault here, Apple or … Microsoft? Linux is another story, though. I’m not fully aware of current Linux compatibility with Apple Silicon, but I think it’s slowly coming. Oh, and don’t even try to mention Windows ARM to me. This thing won’t run on Apple Silicon Macs unless Microsoft and Apple actively cooperate on this.

On The Myth of Lack of Mac Management Tools

Recently, during a discussion in a meeting at work, a colleague of mine was expressing his frustration about the fact that one of our customers was using Macs in its business. He went on saying the Mac is such a pain to manage and is an immature platform in the business world compared to Windows PC. I couldn’t help myself to tell him he couldn’t be farther than the truth.

Here’s the thing: of course, management tools and services are aplenty on the Windows platform. Why is that? Well, because it needs so much attention, so they can keep working! Just think of security-related software needed to keep hackers away from your machine full of security holes, thanks to Windows.

It was a “🙄” moment for sure. I think I’m on earth on a mission: to debunk false perceptions about the Mac.

I’m Not Publishing an iOS 16 or iPadOS 16 Wish List This Year

WWDC is around the corner. It’s usually the time of the year when tech pundits will work hard on their wish list for the next major revision of Apple’s iOS 16 and iPadOS 16. I typically do that myself. This year, though, I’ll skip the whole thing. Apple’s core operating systems are mature, low-hanging fruits are scarce. At this maturity stage, it seems that expressing our desires is more and more a matter of preferences, or interpretation of what could be better user experiences. I may sound bored. Maybe I am. Sure, I’d like improvements to the iPad like full external monitor support, but then what? Apple owns the agenda, decides how to move the needle and protect its bottom line. The rest is pure noise.

Interesting Ideas for iPadOS 16

I recently wrote an article about where the iPad should go from here. On the subject of iPadOS, looking at this article on Behance from Parker Ortolani, here are the few interesting ideas that caught my attention:

  • The updated Dock with the ability to move an application window to an external display.
  • Still on the Dock, the frequently used applications replaced with standard folders (like downloaded items).
  • Stacks in the Dock, just like on macOS.
  • Home Screen icon placements can include things like Shortcuts, or files.
  • Studio Mode for external display full support. My number one request.
  • Addition of Preview from macOS would be super useful for more pro-like workflows. Same with the addition of Dictionary. It would be super useful for content creators like me.

WWDC 2022 is around the corner, starting another round of updates for iPadOs over the coming year.

When Apple Pivoted

Thanks to MacRumors, as reported today, I didn’t know today was the fifth anniversary of a special meeting between Apple’s top brass and select journalists to talk about Apple’s plans with the pro users and their commitment to the Mac.

At the time, we didn’t know how serious Apple’s upcoming pivot would be. In retrospective, Apple delivered and then some. It is simply a tour-de-force to flip the Mac product line upside down and bring power efficient, mighty and beautiful Mac designs. The Mac transition to Apple Silicon is probably the most important change to come to the Mac line since its inception in 1984.

I can’t wait to see what the next ten years will be made of.