Each day, it seems there is always something new happening in the world of newsletters. When it’s not someone famous who joins Substack, a company out of nowhere offers a brilliant idea built around supporting newsletters in one way or the other. I’m thinking of Hey in particular.

“Email is the internet’s oldest instant self-publishing platform. Except you have to define a small audience every time you write. But what if you didn’t? What if you could just email the web to reach the world? Introducing the HEY World experiment” - Jason Fried from HEY

Yesterday, the company behind the popular HEY email client tentatively announced a new service for their customers. The idea behind is to allow any HEY users to create newsletters and publish them just by sending them to world@hey.com. The service would then post these newsletters on the web, complete with the author’s name. A simple static page, no tracking, no nothing more. I call this: simply brilliant.

The service is not currently available, only in some form of alpha-stage for internal use only. They announced it to read the room and see if there is some interest in something like this that could become some soft of hyper-distributed publishing platform.

I’m personally interested in this kind of service simply because it removes friction in the publishing process. What could be simpler than just writing the newsletter like we do with emails and then hit “send”!? Simply brilliant. For the reader, they can subscribe by email or by using the available RSS feed.

You can read the announcement here. I like the simplicity of this implementation. Very clean. Very lean. I’m in love. Too bad this isn’t available — yet.

My go-to email client got an update today. Hey version 1.2 brings a few tweaks in the compose mode. In recent weeks, updates are more frequent as they finally delivered support for corporate email. Now, the other thing I’d like to see is a collapsible view in the feed view. I don’t see how pinch-to-zoom can be added without implementing the opposite to bring a collapsed view.

So I started another experiment involving Blot.im. For those who don’t know Blot.im, it is a static web site generator that seems popular among the crowd here. On paper, the process of publishing is very simple: you drag and drop files on a specific folder on your computer and they get instantly published on the web. Sound great, right? That’s what I thought.

My goal with Blot.im is to do some “meta blogging”; a place where I could write about the tools, services and my blogger workflow. So I registered a new domain with GoDaddy: numericcitizen.io. Then, I opened my Blot.im account and stated experimenting. The initial setup is pretty simple. And then challenges pretty quickly started to emerge.

First, I wanted my new domain to point my Blot.im domain. Tried to follow the Blot.im instructions to make it work but all attempts failed. GoDaddy doesn’t support ALIAS DNS records as Blot.im ask me to create. I asked for help from Blot.im support. Still a work in progress.

Second, I chose to use Git as the “client” to push content on the service because I don’t want to use Dropbox, a service I despise. By using Git, I need a Git client on my Mac. I’m tentatively settled on Nova. So far so good. After cloning the Git repo from Blot.im to my local machine, I can then use Ulysses to write my posts and push them with Nova. The workflow is very geeky: create .MD file in Ulysses, “commit” within Nova then hit “push” to publish. Not as seamless as I would like. But here another issue: inserting images with a Markdown file is not as easy as it seems. Again, trying to figure out instructions on Blot.im site doesn’t work. The other thing is that if you drop an image within a folder, it will trigger Blot.im to create its own blog post, something that I don’t want. Not cool. Again, I’m asking support to help me here with this supposedly trivial task.

Third, I would like to use Github as the source of truth. Setting up a new repo is simple and cloning it to my local machine too. But, now, how do I make Blot.im to use the Github repo as the source of content? Again, trying to figure out Blot.im instructions but failing to make it work. Still trying to figure that out.

Fourth, tweaking the visual appearance is not as easy as I would have liked. There is a theme editor and I still need to be pretty knowledgeable in HTML and CSS. I did fork one of the theme to make it mine and started to do some tweak but it is a painful trial-and-error process.

All in all, I’m far from positive about Blot.im right now. I spent way too much time on these issues. I’m not sure where this is all going. If you are using Blot.im, please, do me a favour and chime in!

I’m still new to the Indieweb world. Today, I’m learning about webmentions. I like the idea of linking reactions back to the origin. So, after enabling a plugin on my main blog, I’m trying to link back to one of my recent post and see what happens. One day, I wrote “The Journey is the Reward”. I don’t post personal things very often. Thanks for your feedback.