Question of the day: what’s up with Automattic and Tumblr? πŸ€¨πŸ€”πŸ§ This question came up to my mind this morning as I reblogged a post from someone I follow on Wordpress. The reblog action was popularized by Tumblr if I’m not mistaken. Since Automattic bought Tumblr for a few pennies, I was just wondering.