I’m so proud of people right now: medias are reporting that 96% of them chose to protect their basic right for online privacy. I wasn’t expecting that many people to select the β€œAsk Not To Track” option. This is a game changer. This should serve as a clear message to businesses with business models essentially based on personal data mining and online profiling without user consent. Enough is enough. For those who are ok with hyper targeted ads, fine, but not at this cost. I salute Apple for moving forward with this feature in iOS 14.5. Coupled with services like NextDNS, I’m starting to see quite an improvement in my web surfing experience and being more at ease doing so.

Those who selected β€œAllow” probably didn’t know what it was all about.