I’ve been an Apple fan since 1983, and everyone I know—my friends, colleagues, and family—understands my enthusiasm for the brand. Recently, they’ve been calling me more than ever to ask about my thoughts on Tim Cook’s support for Trump. “Apple is becoming like the others; what do you think?” they all inquire. I struggle to express my sadness about this situation. Tim’s poor judgment in supporting the Trump presidency is disappointing. I hope he regrets his decision. Until then, I want him to step down. It’s as simple as that.